06:58Still in bed
The day starts before you do.
Omni has already pulled the night together: yesterday’s takings, what’s selling, and what is about to run out.
Half a coffee. Full picture.
Ready before 7am
See the morning briefingYour whole business. Walks with you.
Ask why Tuesday’s slow. Check stock. Approve a refund. Catch ad spend running away. All from your phone.
The Problem
Tuesday, 09:14
Same returning customer asking about her order on WhatsApp again. You type the same answer, copy the tracking link, hit send. Coffee’s gone cold.
Tuesday, 14:02
Meta Ads spend is up. Sales aren’t. You open three tabs to figure out which campaign — Klaviyo, GA, the ads dashboard — and forget what you were looking for halfway through.
Tuesday, 22:47
Square email lands: dispute filed. £284. Three days to respond. You should pull the receipt now. You’ll do it tomorrow.
What Omni Does
Looks after your customers
Answers across every channel, 24/7
WhatsApp, Instagram, Messenger, your store — one Omni, every channel. Learns your products and your tone. Escalates anything it’s not sure about.
“Where’s my order?” — handled
Customer messages, Omni checks your store live, replies on the same channel they asked on. No more screenshots passed back to you at 11pm.
Returns and refunds, judged
Every return comes with the context to decide fast: who the customer is, their history, what they’re claiming. Approve the refund or label in a tap, or set trusted regulars to clear automatically once you’re ready.
Keeps your business moving
Recovers abandoned carts
Drafts a personalised follow-up using what the customer left behind and what they’ve bought before. Sends after your delay window. Tracks recovered revenue.
Brings back quiet customers
Scores every buyer on recency, frequency and spend. Surfaces VIPs going dormant, one-timers worth re-activating, and segments worth a campaign — with the copy drafted for you to approve.
Drafts your replies
Reads your Gmail. Drafts a response to anything that needs one — supplier query, customer complaint, partnership pitch — in your voice. You hit send or edit. Nothing leaves without you.
Catches what you’d miss
Spots fraud before it ships
Scores every order against history, order velocity, and value the moment it lands. Ask about a suspicious order and Omni shows you why it’s risky, so you can hold it before the parcel leaves.
Watches competitor prices
Tracks your key SKUs against the rest of the market. When someone undercuts you, or when you’ve left margin on the table, you find out before the sale walks.
Catches runaway ad spend
Meta spend up 2× baseline, conversions flat? Omni flags the campaign mid-day, not on Friday. £420 saved by 5pm beats a Monday-morning post-mortem.
Makes sense of your numbers
Ask anything — get a straight answer
“Why’s Tuesday slow this month?” “Which products are selling fastest right now?” “Which customers haven’t ordered since spring?” Omni knows. No dashboard, no SQL.
Forecasts your stock
Tracks how fast each SKU is selling and flags the ones about to run dry, with days of cover left. “Best seller is down to about three days at this pace — reorder?” One tap, sorted.
Wakes you up to the day
7am briefing on your phone before the day takes over. Yesterday’s totals, what needs you, anything unusual. Half a coffee, full picture.
Also Included
- iOS companion app
- WhatsApp, Instagram, Messenger
- Stripe
- GDPR support
Standalone Ecommerce SEO Audit
Not ready for an OmniOps subscription? Buy a one-off £99 ecommerce SEO audit for your Shopify, WooCommerce, or Stripe store. Plain-English report delivered by email in 30 minutes. No subscription, no call required.
The Team
James, Solo founder — Runs his own business. Built Omni because he needed it. Uses it every day to run the same business it’s now sold to others.
Your whole business.Walks with you.
Ask why Tuesday’s slow. Check stock. Approve a refund. Catch ad spend running away. All from your phone.
StoreContext joined
DraftsWork prepared
ApproveOwner control
Claim a founder place
£250/month after 30 days. No contract. Cancel in your account.
Founder places open
See a day with OmniThe old job
The founder became the operating system. Every alert, tab and customer, routed through you.
OmniOps takes the alerts, the tabs and the questions, brings you only the decisions that are yours to make, and keeps the business moving while you stay free to live your day.
One founder day. Twelve decisions. No laptop orbit.
01 / 03
Tuesday, 09:14
Same returning customer asking about her order on WhatsApp again. You type the same answer, copy the tracking link, hit send. Coffee’s gone cold.
02 / 03
Tuesday, 14:02
Meta Ads spend is up. Sales aren’t. You open three tabs to figure out which campaign — Klaviyo, GA, the ads dashboard — and forget what you were looking for halfway through.
03 / 03
Tuesday, 22:47
Square email lands: dispute filed. £284. Three days to respond. You should pull the receipt now. You’ll do it tomorrow.
One ordinary day
A day with OmniOps. The business runs. You get your life back.
08:30On the move
Ask once. Keep moving.
Why are baskets smaller this week? Ask in plain words. Omni checks the pattern and comes back with the shift, not another chart to read.
Ten seconds. No dashboard opened.
Ten seconds
Ask Omni anythingOmniWhatsApp · 11:42Live
Customer
Is my parcel still arriving today?
Omni
Confirmed. Your tracking shows it's out for delivery this morning, so it should arrive today.
Customer
Perfect, thank you.
Omni
You're welcome. I'll keep an eye on it.
10:15Coffee, not at the desk
The inbox is already handled.
Customers across WhatsApp, Instagram and Messenger were answered overnight in your voice. The few that need you are waiting, with replies drafted.
You approve the few. The rest went out overnight.
Answered overnight
See customer service
12:40Out for lunch
It sells while you are away.
A shopper browses inside the chat and previews how an item looks on themselves, where you have enabled it, then buys with confidence instead of leaving it in the basket. No second-guessing how it will look.
The till rings. You are still at lunch.
Bought while you are out
See try-on in chat
14:05Between things
See every step they took.
The path from first click to checkout, in plain words. Where shoppers hesitated, where they dropped, and what is worth changing.
The why, without a data team.
Already in plain words
See shopper intelligence
15:30At the market
The promises don’t slip.
A supplier deadline buried in an email, a callback noted in your calendar. Omni turns them into tasks before they fall through.
Nothing kept in your head.
Caught and tracked
See tasks and follow-upsSignals3 today
Payment disputeNeeds you today
Evidence pack drafted and ready for review.
Evidence readyDue today
Stock running out
4 SKUs flagged below 5-day cover at current sell-through.
Best sellerCore range+ 2
Ad spend runaway
Spend is above baseline while conversions are flat.
Active campaign+£420 today
16:50Phone buzzes once
Caught before it cost you.
Ad spend running ahead of sales. A payment dispute that needs evidence today. Stock about to run dry. One alert, one decision.
£420 saved by 5pm, not found on Friday.
Caught at 5pm
See what Omni watches
19:30Kitchen, laptop shut
The laptop stays shut.
Omni has read the day’s numbers and surfaced the invoices worth chasing, each chase ready to draft for your approval. Nothing needs the laptop tonight, and tomorrow’s briefing is already taking shape.
The business moves. The laptop stays shut.
Read and surfaced overnight
See invoices and booksClaim a founder place
That is the day. £250 a month, after a 30-day pilot.
Product example
Ask from the shop floor. Get the answer with the work behind it.
This is the pattern: one answer for the founder, with the work behind it visible enough to trust.
See how Omni answersWhat you see
How many sales have we made this week?
105 orders, £39,065 in total. Monday was your strongest day at £22,741. Tuesday had decent orders but lower value — people were buying cheaper items.
Why do you think we had a dip on Tuesday?
Tuesday’s not a dip in volume — it’s a dip in basket value. Your average order was £291 vs Monday’s £455. Looks like different customer segments buying on different days.
Can you help me understand the buying habits?
Your customers are almost entirely weekday buyers — weekends are dead. That tells me they’re trade buyers ordering for work. Your average basket is 3.5 items at £387. A “you’ll also need…” prompt at checkout could realistically add £30K+ per month — even one extra item per order.
Example question
What Omni did
STEP 01
- › query: orders this week
- › grouped by day, summed value
- › compared vs last 4 wks baseline
STEP 02
- › queried orders.basket_size
- › segmented by weekday
- › cross-checked customer cohort
STEP 03
- › ran rfm scoring on customer base
- › checked average basket: 3.5 items, £387
- › estimated +1 item per order
No office required. No spreadsheet. The owner just asked.
What runs underneath
One operating layer. Customers, stock, money and attention.
01 / 04
Looks after your customers
Every channel your customers use, one voice. Order updates, returns and refunds — handled to your rules and escalated when it matters.
Answers across every channel, 24/7“Where’s my order?” — handledReturns and refunds, judged
See customer serviceOmniWhatsApp · 11:42Live
Customer
Is my parcel still arriving today?
Omni
Confirmed. Your tracking shows it's out for delivery this morning, so it should arrive today.
Customer
Perfect, thank you.
Omni
You're welcome. I'll keep an eye on it.
02 / 04
Keeps your business moving
Carts recovered, dormant customers re-activated, your inbox triaged with replies ready for approval from your phone.
Recovers abandoned cartsBrings back quiet customersDrafts your replies
See marketingEmail draft2m ago
C
Re: Delivery update
Customer update
Your parcel is out for delivery today. I've added a small loyalty credit for the wait. Anything else, just shout.
or swipe to dismiss
03 / 04
Catches what you’d miss
Every order scored for fraud risk, competitor undercuts watched, runaway ad spend — flagged mid-day before it costs you.
Spots fraud before it shipsWatches competitor pricesCatches runaway ad spend
See what Omni catchesSignals3 today
Payment disputeNeeds you today
Evidence pack drafted and ready for review.
Evidence readyDue today
Stock running out
4 SKUs flagged below 5-day cover at current sell-through.
Best sellerCore range+ 2
Ad spend runaway
Spend is above baseline while conversions are flat.
Active campaign+£420 today
04 / 04
Makes sense of your numbers
Ask anything. Get a straight answer. Briefing and decisions on your phone before the day takes over.
Ask anything — get a straight answerForecasts your stockWakes you up to the day
Ask Omni your numbersTuesday · 29 April
Daily7:42
Tuesday isn't a dip in volume. It's a dip in basket value.
Yesterday: 105 orders, £39,065. Best Monday since May. But Tuesday's average basket is £291 against Monday's £455 — different segment buying.
Reply to Omni →Read more
Works across
iOS companion appWhatsApp, Instagram, MessengerStripeGDPR support
What connects
Four live feeds. One calm answer on your phone.
Store, channels, ads and accounts finally talk to each other. The useful signal is usually between them.
01 / 04
Your store
WooCommerce · Shopify · Stripe
Live orders, products, stock and customers. Omni reads them in real time, not on a 24-hour sync.
See orders and returns02 / 04
Your channels
WhatsApp · Instagram · Messenger · Gmail · Outlook
Every message lands in one place. The same brain that read it on WhatsApp knows Tuesday’s slow.
See the channels03 / 04
Your ads
Meta Ads · Google soon
Spend versus sales, in the same place. Bad creative caught at lunchtime, not next week.
See marketing04 / 04
Your books
Xero · QuickBooks
Margins, cashflow and overdue invoices in one place, so spending decisions start from the real numbers.
See accountingWhat it picks up
Most AI starts cold. Omni doesn't.
Every conversation makes it sharper. Your tone, your patterns, your rules — written down as you work, reused on the next question.
01 / 03
Knows your tone
How you talk to customers, what you stand for, where you take ownership. Reads it before every reply so it sounds like you, not a bot.
“warm, no jargon, takes ownership of mistakes”
02 / 03
Knows your patterns
Tuesday baskets, returning trade buyers, the SKU that always pulls, the campaign that always tanks. Reused on every future answer.
“tuesday = trade buyers · checkout upsell would lift £30k/mo”
03 / 03
Knows your rules
Auto-approve thresholds. Quiet hours. What to escalate, what to handle. Set once, applied without asking.
“refunds under £50 auto · no pings 22:00–07:00”
Every conversation it has becomes context for the next one. The longer it runs, the less it has to ask.
Pricing
£250 a month. Keep it only if the laptop opens less.
50% off the £500 plan. Use the 30-day founder pilot to prove the workflows: replies, refunds, reorders, follow-ups, alerts and briefings, so the day stops running through you. First 30 days protected. No contract. Cancel any time.
The old way
- Helpdesk + chat£200–500/mo
- Email & flows£200–500/mo
- Cart recovery / SMS£100–300/mo
- Returns + reviews£100–200/mo
- Reporting tools£100–300/mo
Roughly£700+/mo
Five logins. None of them talk to each other.
And the hours that never reach an invoice
- The morning spreadsheet
- An analyst's afternoon
- A bookkeeper's afternoon
OmniOps
Your whole operation in one place, store, stock, orders, money and customers, with replies, refunds and approvals on your phone.
Founder£250/mo
Founder places open
Stack comparison is illustrative. The pilot decides whether OmniOps earns its place in your actual workflows.
Everything in the day you just read. The briefings, the replies, the recovered carts, the chased invoices. One Omni. £250 a month.
What you get
- Every core workflow unlocked. No per-seat or per-ticket charges.
- 30-day founder pilot. Keep it only if the laptop opens less.
- £250 a month while founder places remain.
- 50% off the £500 plan. No surprises.
- Proof review at day 30 before you keep paying.
What we ask
- Use it day to day, not as a side project.
- Connect your store, channels, and inbox.
- Tell us when it's wrong so it sharpens.
Who it's for
- Ecommerce on WooCommerce, Shopify, or Stripe.
- Two to fifty staff. UK and Ireland.
- Ready to use Omni day-to-day.
Claim a founder place
First 30 days protected. Keep it only if it earns its place.
Before you try it
Six things, answered straight.
01
What if Omni gets something wrong?
You stay in control. For anything sensitive — refunds, returns, customer complaints, stock promises or money decisions — Omni flags it for your approval before acting. You set what it handles automatically and what needs your sign-off. And if it ever gets something wrong, you can override it instantly.
02
How long does setup take?
About a week, end to end. We connect Omni to your store, channels and inbox; we walk you through how it speaks to your customers and what it should escalate; we tune it to your products and policies. After that, Omni starts preparing work inside the rules you approve.
03
What platforms does it work with?
WooCommerce, Shopify, and Stripe natively. WhatsApp, Instagram, Messenger, Gmail and Outlook on top. Xero and QuickBooks for accounts. If you’re on something else, get in touch — we may already support it.
04
Can I cancel?
Any time. The 30-day founder pilot is no-contract. If Omni isn’t earning its keep, cancel any time and walk away. After that it’s a rolling monthly arrangement. No phone calls.
05
Is my data safe?
Encrypted in transit and at rest. Core infrastructure is UK/EU hosted and built to support GDPR workflows. We never sell your data or use it for voluntary model training. Export or delete everything any time.
06
Can I review messages before they’re sent?
Yes. You choose the approval boundary. Omni can draft responses for you to approve, handle routine questions automatically, and pause money, promises, refunds, stock or sensitive cases for your sign-off. You set the rules — and you can change them any time.
Built close to the work
This is for founders who still know every corner of the business. OmniOps just stops every corner depending on you.
The promise is simple: fewer tabs, fewer loose threads, more useful decisions reaching the phone at the moment they matter.
— James, OmniOps
Founder places
The business should carry the work. The owner should get the decision.
30-day founder pilot. £250/month while founder places remain. Onboarding takes about a week.
Getting started
01Create your account
Use the founder signup path. No application form and no voucher code.
02Add the business
Omni creates the workspace it needs before billing attaches to the account.
03Start the founder pilot
Stripe collects the payment method securely. The first 30 days are protected.
No application. Checkout decides the founder place.
Available now
Founder places are live. Checkout when you are ready.
30-day founder pilot. £250/month while founder places remain. Normal price £500/month.